It's called customer push back, enabled by online commentary, that CEOs are taking seriously.
Here's the letter (Dear Palm: It's time for an intervention) by Peter, Ryan and Joshua to Ed Colligan of Palm, imploring him to reconsider the Foleo.
Jarvis says that now CEOs need to react quickly to this "customerism" (not consumerism, mind you, we all read Clue Train), and Jobs realized this when he decided to compensate those early adopters of the iPhone.