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September 23, 2009

Clinical Reader: Research articles, news and multimedia for doctors, all in one place.

Clinical Reader: Research articles, news and multimedia for doctors, all in one place..
"Navigate popular clinical information resource effortlessly and embrace the goodness of Health 2.0," is the tagline for the information hub for various medical journals and other clinically related media such as podcasts and Web video.

I don't know what "goodness of Health 2.0" means exactly. If it means using the Web technology to have quick access to these links, I don't see why they're using Flash on the home page. Not many handhelds reliably support Flash.

What drew me to this site was a link to their medical iPhone apps listing, first in the UK, then the US. Just to note the navigation is a little confusing on this site as there isn't clear or consistent titling.

Mousing over an app title brings up a breezy description (sounds like ad copy) of the the app, and also link is provided that takes you to iTunes app store.

I wonder if their editorial staff is actually evaluating these apps, not to mention the importance of the journal articles selected. I think it's left up to the user to sift through the links--not very efficient when you think about it.

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